53% of people who use stories across the Facebook family of apps surveyed say they are making more online purchases as a result of using stories.1
Facebook IQ Source: Facebook Stories survey by Ipsos (Facebook-commissioned survey of 18,478 self-reported Facebook Family of Apps stories users ages 13—54 in AU, BR, CA, DE, FR, ID, IN, MX, PH, TH, UK and US), Aug 2018.
